Baby Lulu was started in 1992 by Erin Murphy with an emphasis on creating a line of beautiful children's wear distinctive for it's unique styling and original spirit. Baby Lulu clothes are designed with children and comfort in mind. Styles include Baby Lulu layette, Baby Lulu pajamas, playwear, matching hats, and cozy blankets. Perfect for children of every age, shop Baby Lulu for newborns, infants, toddlers, and even youth and kid sized children. You’ll love the fresh designs, trendy colors, and attention to quality and detail make Baby Lulu a wonderful choice for any boy or girl.